Your List Will Only Grow If You Have Great AIM
Topics: co-registration, coregistration, list building, internet marketing, increase traffic, email marketing
Co-registration is a way for you to build a huge, highly profitable email list in a matter of days. However, it isn’t about getting traffic to your site in order to gain subscribers. It allows you to gain subscribers directly from other people’s websites using the traffic they generate.
But you still need great sales copy and enticing offers to persuade people to sign-up for your newsletter via a co-registration page. Which is why you need proper AIM: attention, interest, motivation. In other words, your critical sign-up copy must capture attention, create interest in your newsletter and motivate prospects to take action by subscribing. And you only have a few lines of text to accomplish all of that, plus your competitors’ newsletters appear on the same page. So you must make your copy stand out.
First, you must capture attention with a great headline. Your headline doesn’t have to be the name of your newsletter like “Fitness for Her.” Nor should it state the features of the newsletter like “Fit Tips for Women.” These types of headlines are boring and result in glazed eyes passing over your ad for those that speak directly to the heart of the reader: “Discover the Secrets to Looking and Feeling Irresistible Now.”
Once you have the attention of your target audience, create interest in your newsletter. The most effective ways to do this include ethical bribes or offering an e-course. With an ethical bribe, you promise all your subscribers a free report, a free cd or a free one-on-one consultation with you. Basically, you’re giving away something for free to get their name and email address. With an e-course, you’re also giving away something free, but the perceived value is higher. Your subscribers don’t just get one thing; they get an entire course.
Developing an e-course is nothing more than creating a series of autoresponder messages and titling each message something like “Lesson 1″ or “Day 1″ followed by a description of that day’s topic. You’re giving away free content related to your area of expertise in each message. Plus your subscribers will expect multiple messages from you in a short amount of time, giving you an opportunity to sell your products through your signature and/or P.S. line every time you contact them.
A great offer is often motivation enough to subscribe, but it doesn’t hurt to tell people what you want them to do: “Check the box to subscribe and start your free e-course today!” A simple, straightforward call to action is the key to getting prospects to subscribe to your ezine.
Glen Hopkins is a Best-Selling Author, Speaker and Consultant. He teaches struggling entrepreneurs how to turn their Online businesses into thriving money machines. Get his List Building Report and Web Traffic CD for FREE at www.glenhopkins.name
Previous Articles Highlighter:
Preparing For The After Party Industrial Clean-Up (1)
Having experienced many fantastic crazy parties myself, mainly in aid of New Year's Eve and birthday celebrations, I know firsthand that something will usually go very wrong. For this reason, I have decided to hold back on holding parties at home and stick to nights out.
Home Equity Loans For College (2)
It is now more expensive than ever before to get a good education for your children. It is true that there are many types of student loans available, and even some government student loans and grants, but these often fall short of the needed funds for college.
Choosing A Career Path After Education (3)
This does not however make it easier for those involved in searching for a first job and finding the right career to undertake. Everyone needs a starting point and deciding on this starting point can be a demoralising task.
Is It Time All SMEs Thanked Sage Software And The Personal Computer? (4)
And, when faced with ever increasing demands to improve efficiency and optimise productivity, SMEs are now calling for business software integration so that everyone in their business can see the same data in real time.
Secrets To Being Successful Online (5)
That is right... 1.8 million visitors every month! So, you ask 'How did he do that' That is the question everyone should be asking. Whatever 'magic' he used on his businesses, it definitely helped him tremendously in establishing an Internet marketing empire.
How To Become A Home Health Care Nurse (6)
Progress in the medical field is not only increasing the lifespan of these children, but is also allowing them to live comparatively independent lives away from the hospital. In this area, a positive attitude and positive reinforcement is of prime importance for the development of the child.
It's All About The Money, Isn't It (7)
The final invoice given to me was astronomical -- not worth the work and I was charged for work that he never did. Instead of breaking things down, he literally charged me for two months of nothing -- including his sleep time....
Conquer Your Learning Disability To Be Successful At Work (8)
Tony Jacowski is a quality analyst for The MBA Journal. Aveta Solution's Six Sigma Online ( www.sixsigmaonline.org ) offers online six sigma training and certification classes for lean six sigma, black belts, green belts, and yellow belts.
Debt: It All Adds Up In The End (9)
Quiet debt is different. It is associated with those things that we need to have, or at least those things we think we need to have, that we purchase during the month.
Ad Agencies: Separating The Divas From The Pros (10)
Graphic design is a crucial ingredient for the success of any project or business. Graphic designers are professionals who provide a critical service needed by businesses of all sizes and at all stages.
Newer Articles Highlighter:
Research Needed To Find Best Remortgage Sources (1)
The idea is to obtain the best remortgage rate possible while getting extra cash out of the home. For those not interested in taking the equity out of the home, simply reducing the interest rate on the original loan can end up saving them thousands of dollars over the remaining life of the mortgage.
Central Vacuum Cleaning Systems Bring Convenience And Quiet (2)
For those who have to take extra precautions to avoid allergic reactions, removing airborne pollutants is key. The motors in central vacuums are more powerful than any type of portable vacuum and as a result, toxins and polluting elements in the air are more effectively removed.
The Traffic Power Keeps On Multiplying With Article Marketing (3)
The articles cost nothing to post, and that free post comes with an ad for your site. 6. Expand your market reach. Each article you post gives you a chance to reach people who would otherwise never hear your message.
The Nurturing Process That Puts Money In Your Pocket (4)
5. It lets him know the reason he's getting the message is because he took action to subscribe to your newsletter, not because you're sending him unsolicited spam. 6.
Using Google Custom Search To Create A Revenue Stream For Your Website (5)
Anyone who knows how to use a computer and search through the Internet is capable of designing and publishing a successful blog web site. The creation of a blog is also great because they are highly ranked by search engines.
Stressed Out? Find A Massage Therapist That Will Come To You (6)
Just thinking about the daily commute to, well, anywhere is enough to drive a peaceful mind into a chaotic panic. Massage therapy is an ancient art that, like all arts, has a multitude of styles to suit your specific needs no matter what muscles tense up and where, or what type of stress you are feeling.
Methods To Get Out Of Tax Debt (7)
Sacramento CPA Firm Murray and Young can help you with Tax Planning and IRS Representation services. You do not have to be afraid anymore. For 2008 Tax tips visit our website: www.april15.com.
Soapstone Counter Top: A Popular Alternative (8)
The good news is that blemishes can easily be buffed out with some sand paper and mineral oil. Sealing is unnecessary, but mineral oil is commonly applied in order to quickly darken the soapstone.
Intimate Apparel Sleepwear Selections (9)
There are intimate apparel sets that allow women to color coordinate their sleepwear wardrobe while saving money on the cost of buying the intimate apparel items separately later on in life.
Bianca Castafiore - The Opera Diva From The Tintin Comic Adventures (10)
Bianca Castafiore is one of the best loved characters in the Tintin adventure comics and it will be very interesting to see which lucky actress will get to play her in the upcoming Tintin movie to be directed by Spielberg and Jackson.